That is to say, some people believe that most content on the internet is the work of bots and algorithms, which may or may not be controlled by corporations or governments. There are even some people out there who are convinced that, as of about 2016 or 2017, the internet is mostly fake. There’s a very real problem here that cannot be ignored forever. This amounts to one massive desire path being carved into a computer system we use every day, as people try to fix their poor user experience. Yet more and more people are adding “Reddit” to their search inquiries to get more human, authentic, and useful results. That’s why I’m a skeptic of the narrative that “Google is dying.” It’s hard to unseat that sort of market dominance in any time frame short of several years.

To be sure, Google’s market share is not in peril any time soon. The other 8% is Bing, Yahoo, DuckDuckGo, Baidu, YANDEX, and literally every other search engine combined. Yet Google has almost 92% of the global search engine market share.

That would make you think Google’s about to kick the bucket.

The Atlantic: Is Google Dying? Or Did the Web Grow Up? (This was later retitled as “The Open Secret of Google Search.”).

The Verge: Brave Search no longer requires you to append ‘Reddit’ to your searches.

Android Authority: You told us: Most of you include ‘Reddit’ at the end of your search queries.

Fast Company: Is Reddit a better search engine than Google?.

Just look at some of these recent headlines: Have Google searches felt…off to you lately? A lot of people think so, and you likely know someone who adds the word “Reddit” to the end of Google searches to get better results.

Why didn't you tell me question reddit